Sher is a Licensed Psychologist and Certified EMDR Therapist and Consultant, specializing in helping others heal from trauma working with them to amplify their inner strengths. She leads training groups for mental health practitioners teaching how to apply EMDR and a strength-based approach. Along with her husband Kirke Olson, she is co-owner of The Positivity Company where she teaches the application of positive psychology, interpersonal neurobiology, and mindfulness.